SawickiTarella worked closely with designer Atelier Oi to execute the first US retail boutique for this historic Swiss luxury watch brand. The two-level, 3,800 sq.ft. space comprises a series of intimate selling areas as well as a unique display showroom. The rich palette of materials, blue glass, gold metal, walnut and Venetian plaster, coupled with dramatic spotlighting, creates a luminous backdrop for the display of their exquisite product line.